The Caliber Group Presents

“FIESTA DAYS SALES EVENT”

 

Dates:               Any 3 days

Investment:       $15,880

 

PACKAGE INCLUDES

• One Time Limited License- Caliber Promotions, Inc. has registered with the U.S. Copyright office the “Fiesta Days” or “Pachanga” sales event. Your use of this copyright is limited to the sales event scheduled above. Any additional use will be considered infringement on Caliber Promotions copyright and may subject you to liability, damages including statutory penalties and attorney’s fees.

 

MEDIA

• 7,500 pieces of custom key in tube mailers featuring “Raffle Ticket Mania” sent first class

  to local Hispanic surnames

• Camera ready artwork (newspapers, full page and strip ads, liner, Shopper’s, Autotrader, etc.)

• High energy 30 second TV spot or two (2) 60 second Radio spots (Non-traditional

  simulated live call-in that rocks!)

 

POINT OF SALE

• High intensity sales training seminar prior to sale

• Six (6) multicolor banners

• Fifty (50) high impact signs to be placed in high traffic areas around dealership

• Six (6) sign walkers holding color signs, wearing ponchos and sombreros

• All necessary forms

• Three (3) HICO balloons with pennants

• 10’X10’ Tented greeting area with festive decorations

• Fiesta BBQs

• Treasure Chest for customers to try their key for giveaway

• Professional stereo system with two speakers

  and a wireless mic to pump out music to keep

  customers in a “buying frenzy” and to

  make announcements

 

PREMIUMS

• High perceived value gifts for frenzy inducing excitement (car, trips, cash and more!)

• $25,000 car give-away insurance

NOW ONLY

$15,880!

 
• Exciting premiums for first customers who attend:

  Soccer balls and other premiums, while supplies last

 

STAFFING

• One professional bi-lingual hostess to register prospective buyers

• Optional Caliber Director

 
 

 

 


Visit us on the web! Fiesta Days Sale

 

2000 Hamner Ave. • 2nd Floor • Norco, CA 92860 • 1-888-3-We-Rock • FAX (909) 279-9468