The
Caliber Group Presents
“FIESTA
DAYS SALES EVENT”
Dates: Any 3 days
Investment: $15,880
•
One Time Limited License- Caliber Promotions, Inc. has registered with the U.S.
Copyright office the “Fiesta Days” or “Pachanga” sales event. Your use of this
copyright is limited to the sales event scheduled above. Any additional use
will be considered infringement on Caliber Promotions copyright and may subject
you to liability, damages including statutory penalties and attorney’s fees.
• 7,500 pieces of custom key in tube mailers featuring “Raffle Ticket Mania” sent first class
to local Hispanic surnames
• Camera ready artwork (newspapers, full page and strip ads, liner, Shopper’s, Autotrader, etc.)
• High energy 30 second TV spot or two (2) 60 second Radio spots (Non-traditional
simulated live call-in that rocks!)
• High intensity sales training seminar prior to sale
• Six (6) multicolor banners
• Fifty (50) high impact signs to be placed in high traffic areas around dealership
• Six (6) sign walkers holding color signs, wearing ponchos and sombreros
•
All necessary forms
• Three (3) HICO balloons with pennants
• 10’X10’ Tented greeting area with festive decorations
• Fiesta BBQs
• Treasure Chest for customers to try their key for giveaway
•
Professional stereo system with two speakers
and a wireless mic to pump out music to keep
customers in a “buying frenzy” and to
make announcements
• High perceived value gifts
for frenzy inducing excitement (car, trips, cash and more!)
•
$25,000 car give-away insurance
$15,880!
• Exciting premiums for first customers who attend:
NOW ONLY
Soccer balls and other premiums, while supplies last
• One professional bi-lingual hostess to register prospective buyers
• Optional Caliber Director

Visit us on the web! Fiesta Days Sale
2000 Hamner Ave. • 2nd Floor • Norco, CA 92860 • 1-888-3-We-Rock • FAX (909) 279-9468