The Caliber Group
Presents
ALARMED AND DANGEROUS
Sales Event
"LIGHT UP YOUR SHOWROOM WITH PROSPECTS"

DATES: Any three big days.

• One Time Limited License-Caliber Promotions, Inc has registered with the U.S. Copyright office the "Light up your showroom Sales Event". Your use of this copyright is limited to the sales event scheduled above. Any additional use will be considered infringement on Caliber Promotion’s copyright and may subject you to liability for damages, including statutory penalties and attorney’s fees.

MEDIA

• Camera-ready artwork for Newspapers & Shoppers (liner, strip and display ads) (dealer to place)
• 5,000 "NUCLEAR BOMB" ALARM KEY MAILERS! Targeting: in the market TOYOTA prospects.

POINT OF SALE

• INTERACTIVE INTERNET PORTAL (provides for real-time processing of leads & credit apps.)
• HIGH intensity sales training seminar (salespeople, managers, F&I)
• Vehicle window painting displaying before and after pricing.
• 11x17 event posters for all entrances!
• Custom 3’ x 10’ banners for the lot and showroom.
• Professional Stereo Systems with 2 speakers and wireless microphone pumping out "festive music" to keep customers in a buying frenzy and to make announcements for giveaways.
• Registration areas including tent, tables and skirts to register guests.
• "WHEEL OF FORTUNE" for giveaways (THE SPIN TO WIN… GETS THE DEMO)
• All necessary forms (registration forms, sold tags, credit approval checks, name badges etc.)

STAFFING

• Professional Event Hostess.
• Professional Event Director

PREMIUMS

• Exciting TEST DRIVE INDUCING premiums for customers who drive: 2ND CHANCE CAR GIVE A WAY, TRIPS, TVS, TIGER WOODS & MICHAEL JORDAN pens, exciting premiums.
• $1000. Internet shopping spree’s for buyers!!!!

Dan Ryan
2000 Hamner Ave. • 2nd Floor • Norco, CA 92860 • 1-888-3-We-Rock
Cell (714) 397-5515 • FAX (909) 738-9175 • dryan@caliberpromotions.com