Auto Promotions | Slasher Sale | Caliber Group

Automotive Promotion Experts

Caliber Story

Our commitment, experience, and knowledge make our auto promotions, training and events unique to the auto sales industry. This knowledge is the foundation of our event success. Our sales professionals interact with, and act upon, feedback received from the auto dealerships, staff, customers and previous promotional activities. With over 20,000-staffed auto dealership-based vehicle promotions to our credit, we are the leading authority in what works – NOW!

New Marketing Tools
  • NEW Products To Increase Traffic.
  • Fresh promotions & Competition busters!
  • You Slash-it™ - What you need to DIY.
  • Selling social™ event integration.
Marketing Expert Caliber Group
  • over 20 years experience.
  • 200,000 + vehicles sold.
  • Average over 5-fold return on client investment.
  • 100% satisfaction guarantee -The caliber Promise.™
Top promotions and events
  • originator of the Slasher sale™.
  • the bEST: direct mail, saturation, email campaigns.
  • Strategic integrate of online and traditional media.
  • radio & tV campaigns.
Caliber 100% Satisfaction Guarantee
testimonials